5 Most Desired Brands and Their History

Bangalore: In our everyday life, we get close to some of the products so immensely that they starts representing our own selves to a large extent. Starting from waking up to breakfast, going to office to returning home and to sleep at night, some brands completes our lives. Those who owns these brands, boasts on them and those who don’t owns them, fantasizes about having them someday.

Every such brand has their own story to tell to its lovers. Here is a list of some of the most desired brands and the stories behind their glory and success.

1. Ferrari

The founder of Ferrari, Enzo Ferrari wanted to get a job after the World War I. His dream company was Fiat. But the restrictions in the automobile companies after the World War I didn’t allowed the companies to hire people.

Enzo Ferrari started racing for ‘Alfa Romeo’ from 1920 and continued till 1929. As a race driver, his success was incomparable. Prior to racing for ‘Alfa Romeo’, Enzo worked in the artillery department of the army. Severe illness didn’t allow him to work further in the military and he returned home.

Enzo quit racing for ‘Alfa Romeo’ in 1929 and started his own racing stable for ‘Alfa Romeo’ team in Modena. He used to tune up the racing cars for the racing team till 1939.

The World War II put a blockade to car racing and Enzo moved to Maranello. In Maranello, he started working on the 12-cylinder engines in 1945. His design took two years to come into existence and by 1947, Enzo Ferrari came with the first ‘125 S’.

With time, Ferrari’s name and fame started spreading across the globe and his cars started getting recognized in every race.

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