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10 Most Influential Brands of the World

By SiliconIndia  |   Thursday, 21 February 2013, 03:44 Hrs
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Bangalore: Brands do matter and their names mean a lot for the customers. The very first thing that comes to the mind of the customers is the brand name.



There might be the same product from different companies but the customers do not go for all the companies. The customers have their own favorite brands and they use them proudly.



There are some of the brands around the globe, who are not just brands; they are a tradition, they represent the whole of a culture. Here is the list of 10 such brands as reported by ‘ndtv.com’.



10. Cisco



Brand Value: $26.3 Billion



Cisco is one of the leading manufacturer and seller of networking devices and other products related to information technology as well as communication engineering.



Cisco was founded by a married couple, Leonard Bosack and Sandy Lerner. It’s headquarter is in San Jose, California.



With a brand value of $26.3 billion, Cisco comes in the tenth rank in this list.



9. BMW



Brand Value: $26.3 Billion



Bayerische Motoren Werke (BMW), with a brand value of $26.3 billion comes in the ninth rank in this list.



This German company started as an aircraft manufacturing company. After the end of World War I, it was forced to stop manufacturing aircraft engines. It started manufacturing motorcycles after this under the brand name of ‘BMW Motorrad’.



It is the parent company of ‘Rolls-Royce Motor Cars’. It’s headquarter is in Munich, Bavaria, Germany.



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