|
|
|
|
|
|
|
|
|
|
|
|
|
|
GlobalLogic: Incubating ideas, accelerating innovation
|
|
|
- By Jaya Smitha Menon
|
|
|
|
|
The veterans at GlobalLogic with their latest offering are determined to help startups not to make the same old mistakes.
 |
 |
|
 | |
|
If you have an idea but ponder over it for half a year, you might as well forget about it. Because, if you can then you must; since if you don’t, someone else will
|
|
 |
|
 | |
|
|
After a stint in product management at a startup helping several Fortune 1000 companies implement its ‘visionary’ SaaS (Software as a Service) on-demand platform, Sachin Saxena decided to redefine his own course - help new startups. His specialty is in launching software products, but he missed the exhilaration of helping young technology companies realize their potential.
Saxena, now 42, had worked at or consulted for several startups. He has seen several entrepreneurs spend virtually all of their time wrestling with the implications of the accelerating pace of work and life. They try to navigate the turbulent waters of the economy with a business plan that is as sustainable as a raft made of popsicle sticks. “So many startups have great technology but no real go-to-market plan or a strategy,” says Saxena, who wanted to reach out to them. They think, ”We’ve got this cool product, so we can’t fail.” But it takes a lot more than a cool product to build a company.
Moreover this is an age of stiff competition and changing business models, where startups are usually faced with a multitude of challenges to build their new enterprises from ideas on a napkin. Some of the common challenges for startup companies include establishing a product development team, lack of financial support, and overcoming the lack of infrastructure and processes for product development, and an inability to rapidly plug into ancillary, yet critical, technology and go-to-market partners. The challenges faced by established technology companies that are trying to launch a new software product or enter a new market are also similar. Although, unlike startup entrepreneurs, established companies often struggle to competitively launch new products due to slower internal processes and structures.
Building software products is not something new to GlobalLogic. With compounded annual revenue growth averaging at over 90 percent in the past four years and nearly 3,000 employees, the company has been providing software product development services to both startup and established technology companies since 2000. The company offers deep experience across the full product development lifecycle for the following technology domains: mobile, telecom, VoIP, Web 2.0, open source, SaaS, financial, business intelligence, and quality assurance. The company has built up significant credibility realized from helping its clients rapidly launch nearly 1,000 innovative software products over the past seven years. Its new initiative, called GlobalLogic Version 1.0(SM), is to help technology companies address unique challenges they face while engineering and launching their version 1.0 products. Companies planning their version 1.0 products can reach out to GlobalLogic: Version1.0@globallogic.com
|
|
NextPage >>
|
|
|
|
|
|
|
|
|
|
Reader's Comments on Article
|
|
|
Posted by: LAHORE WAITING FOR BASANT | Posted on: April 02, 2008
|
|
LOVE
|
|
|
|
|
|
|
|
|
| |
|
|
|
 |
Our Sponsors |
 |
|
|
|
|
|
|
|
