CRMnext: Creating Ground-breaking Commutable Cloud CRM Innovations based on Human Centric Designs

Date:   Friday , January 30, 2015

Most cloud CRM players stick with single solution like sales management or campaigns, while a single solution \'platform\' is crucial to create a powerful single destination for all teams to work in sync. However, the biggest crime than lacking reliable integration capabilities and causing expensive migration projects for upgrades is CRM providers\' inability to stay relevant with demanding needs of large traditional enterprises\' deep architecture; consequently leaving enterprises high and dry with on-premise solution which ensues in failures and adverse ROI. CRMnext stays on top as number one commutable cloud CRM solution provider by addressing these needs with an easy-to-use yet powerful solution based on \'human-centric\' design to provide a great ownership experience with high impact results. The company leads the way by always being focused on \'Next\' generation problems and keenly healing them with ground-breaking \'CRM\' innovations; thus justifying the name CRMnext.

Worldwide Recognition

Founded in 2002 with CRMnext as its flagship product, the company brings the power, agility and flexibility of cloud application to enterprise in private cloud environment resulting in unmatched scalability, integration capability and user adoption. Since its launch in 2006, CRMnext has quickly established itself as a product of choice with thought leaders in BFSI verticals in Asian and African markets. For instance, CRMnext runs the largest CRM implementation in banking in Asia at HDFC Bank with 45,000 plus users, across 3,000 plus branches and 1,500 plus cities and towns. The company that has been growing at over 100 percent rate for last 3 years, has over 2,00,000 users today globally.

Tangible & Intangible Benefits

Unlike other players providing Broken Cloud � separate offering for on-premise and cloud - CRMnext provides a single code base irrespective of deployment architecture. CRMnext endows customers with integrated sales platform, effective cross-selling capability, integrated customer service & engagement, unified 360o customer view, relationship strategies based on segmentation and drill-down & multi-axis reporting & analytics. Apart from attaining a substantial augmentation of 57 percent in sales force automation, 52 percent in customer service & support and an eye-popping 239 percent in campaigns, customers have also obtained several intangible benefits including discipline enforcement in sales & servicing processes, better control on turn-around-around times and SLAs and increased confidence in executives while interacting with customers and achieving targets.

Quality Solutions through Quality People

CRMnext\'s open work culture recognizes each individual\'s need to grow professionally and ensures that employees are motivated, enthusiastic and proactive throughout the day. The company that believes that quality solutions require quality people has a work environment of shared ideas, effort and responsibilities. CRMnext makes their people feel valued not only through constantly acknowledging and rewarding their excellent quality work, but also with an open discussion platform that facilitates them to share their valuable thoughts and perspectives. CRMnext ensures accurate, best and timely deliveries with extremely well-defined delivery process and documentation. The 350 people strong company believes that they are one big family, which readily help each other grow and succeed.

The company is organically increasing their followers through trendy, informative articles in their award-winning blog, SEO-optimized website and newsletters, disseminated through social media and press. CRMnext also regularly participates in award competitions, analysts relations program and industry events across the globe.

CRMnext is poised to exploit its new human-centric design and innovative CRM features like Autonoma IntegrationTM, gamification and performance modellers. As global economy has been on rebound in past few years, there is huge potential for growth in untapped markets like Asia-Pacific, Middle East, Africa and Europe due to their huge market place and technology penetration. CRMnext with its vision of fulfilling customer\'s business dream and mission of significantly increasing customer loyalty and sales is perfectly poised to be their growth partner. Even though the CRM market place is saturated with many small players in North American regions, betting on their unique technology CRMNext also plans to enter U.S. market in next 6 months.

Panel

Key Management

Nishant Singh, Founder & CEO

This serial entrepreneur is also a renowned innovator and regarded as leader of single-vortex architecture, who shared his well-merited class-I patents for royalty free usage. Being founder of Nimayaa Foundation, a NGO providing equal educational opportunity to underprivileged children, this generous philanthropist also provide CRMNext to NGOs for free.

Sushil Tyagi, Director, Global Marketing

A respected industry veteran, Sushil brings 22 years of rich experience working in global markets, and has handled a spectrum of functions such as business strategy, business transformation and solution delivery.Prior to joining CRMnext, he served IT solutions industry in top management positions at global MNCs like HCL, Canon and Nucleus. In his last assignment he was Regional CEO with Nucleus Software, a worldwide leader in banking systems.

Offices

Mumbai, Noida, U.S. and Europe

Clients

HDFC Bank, TATA AIA Life Insurance, Reliance Mutual Fund, Pfizer, IIFL, ICICI Bank, Axis Bank and CRISIL

Innovations
? Autobot UpgradeTM - makes the CRM platform perpetual by enabling upgradation of consistently innovating CRMnext platform

? In-built Autonoma IntegrationTM - provides real-time alerts and reduces effort by 70 percent with UI-based parameterized environment