Are You Protecting What's Irreplaceable? Date:   Wednesday , October 08, 2014 F-Secure (NASDAQ: OMX Helsinki Ltd.) is a global security leader protecting its customers\' irreplaceable digital content and online interactions. Headquartered in Finland, the company has a current market cap of 433.53 million Euros. If you think that you and your company are not a target for malware attacks, think again! Malware is becoming more sophisticated, actively resisting traditional detection technologies. This development is posing new challenges to security companies and individuals in the country. The cyber security breaches in India have raised serious cyber security issues. In order to effectively analyse and prevent future cyber attacks, companies and individuals must adopt suitable cyber security breach notification with utilising optimum security solutions and adhering to the cyber laws. Sophisticated malware like Stuxnet, Duqu, Flame, Uroburos/Snake, and others cannot be tackled with normal cyber security products. We need dedicated cyber security workforce which is well trained in this regard as indicated time and again by the research firms. India is following the national cyber security approach to international cyber security threats. Security Scenario for Enterprises & Individuals In a ForrSights security survey, security professionals ranked \"managing vulnerabilities and threats\" as one of the top IT priorities, ranked only behind \"data security.\" Since user endpoints are often the first place where attacks and exploits happen, IT invests in endpoint security technologies to: � Defend against threats targeting user endpoints. � Manage vulnerabilities and reduce the attack surface. � Monitor and gain visibility of user endpoints for compliance. With businesses spending sizable sums of money to clean up damage from malware, high malware detection rates take on greater importance. Have you ever wondered how much it costs to have your business down for one day? Companies are not only spending for malware cleanup, but costs are also incurred as a result of lost productivity, loss of data (such as trade secrets, intellectual property and private customer data), investigation, and post-incident management. And how about your company\'s reputation � how much is it worth? Add all these together, and malware that has gone undetected can have serious ramifications to a business. And that\'s exactly why even a one percent higher detection rate can save thousands. Cyber attacks are not only costly to large enterprises, but also affect small and medium sized businesses (SMBs) and even individuals. Small firms are increasingly popular targets for attacks, as they are not as likely to be adequately protected. Neither can you sit back and relax thinking that you or your companies are too small and insignificant for the attackers to target you. The game is on every day and regardless of the opponent. Substantial amount of malware attacks are opportunity based. This means that anyone can be a target; it is just a question of who is the easiest one. The team with a weak or average goal keeper is a much easier to win over than the one with a superior goal keeper. Malware is constantly evolving, with new tricks and features, just like the players on the field come up with new tactics to win the game. It is the popular software that is most often targeted, both based on known vulnerabilities and with new threats. So today, it is just as critical to be able to identify the clean, non-malicious software to be able to focus attention on the harmful attacks as it is for the goal keeper in the game to see the whole field to anticipate the next attack. Think then: What if you had a super goal keeper that blocks even new or emerging malware attacks by anticipating the moves of the opponent and by having eyes even in the back? Security is essential for a business. However, on the other hand, security is something we all wish would just happen by itself. We don\'t want to spend much time adjusting settings or fixing problems. We just want our devices and data to be safe as if by magic. At least I do. And companies do not wish to appoint too many resources to the management of security, but wish to find a cost-efficient but still totally reliable way to handle security. As normal features may not catch all kinds of threats, it is important to understand the new forms of the cyber crimes. Ordinary updates are too slow and usually do not protect you from the potential threats, so Real-time check and solution is a must to have. A key task of security systems is to prevent something from happening. From this follows that it\'s hard to know if your system works to 100 percent. Be careful with products that boldly claim they are perfect and have achieved that! It either proves that they don\'t have a clue about security, or that their marketoids have got too much rope. True security is built upon distrust in the product and a relentless quest for security faults in it. A product is secure enough if its vendor spends more time breaking it, and fixing what it manages to break, than the bad guys. You might have a pearl if this attitude shines true when reading a description of a product\'s security features. Complicating the issue, cyber criminals who create malware nowadays are very clever at avoiding detection by antivirus programs. One way they do this is by creating new, different variants of their malware. These variants are still the same malware at the core, but they appear new and different on the outside. Like a criminal who dresses in disguise to avoid being recognized, the malware file is disguised to avoid detection by antivirus software. There are automated malware creation kits that do this for the cybercriminals, making it easy to spit out thousands of new variants. To be able to protect from brand new malware, then, and to protect from all the new variants of existing malware, it is crucial for any security software to be able to detect a malware file even before the research Labs ever receive a sample of it.