The Smart Techie was renamed Siliconindia India Edition starting Feb 2012 to continue the nearly two decade track record of excellence of our US edition.
September - 2012 - issue > View Point
Poor planning cost Enterprises unwanted Millions Every Year
Vincent Smyth
GM, EMEA Sales-Flexera Software
Importance of Operations in India
In the past years, Flexera's businesses in India have been fairly tactical and the company has made a strategic decision to invest resources significantly in the Indian market. The operations have begun and we are in the process of establishing a legal entity. The company has already hired about 120 employees under a partnering company in Bangalore, fully dedicated to the cause of the organization. Increasing the sales team quite substantially within 12 months is one of our top priorities.
Key Trends to Initialize Operations
The largest companies in India spend a significant amount of their IT budget on software applications, licenses and maintenance. The financial burden on the companies due to software requirements is increasing at a steady pace annually. The first noticeable trend is the requirement for the firms to reduce their costs significantly.
Secondly, the technological trends in the Indian industry are leading to an increasing complexity which causes major challenges in the field of expenditure and budget control for the sizeable companies. The move to virtualization from a data centric/application server is a prominent scenario as it gives good flexibility for the companies in areas of hardware and operational costs. Most importantly, it leads to a significant increase in complexity from a software licensing perspective which has been a major cause of concern for the Indian firms.
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