Speaker Bio:  

Kunal Arora
Head- Digital, Hungama Digital Media Entertainment
Kunal Arora is the Head of Digital at Hungama Digital Media Entertainment. A Bachelor of Business Administration in Marketing and Finance from the University of Maryland University College, Kunal has more than 11 years of experience in electronics & digital Industry. Kunal began his career as with the digital ad sales team at Hungama. After a successful stint with the company, he moved to LG as head of its digital business. At LG, he was responsible for setting up the largest durables e-commerce website in India - LGezbuy.com. Kunal has also worked with Yahoo where he was a key member of the Sales team and was also responsible for setting up the mobile sales division. During his stint Yahoo! also became the No. 1 advertising site in North India. At Hungama, he spearheads various projects which involve campaign planning through in depth consumer research. As the Head of Digital, he brings forth excellent skills in large team management and interpersonal communication skills for effective client servicing. His ability to gauge insights has been instrumental in delivering campaigns with a 360 degree perspective.
Vivek Malhotra
AVP-Marketing, Idea Cellular
Has been involved in the telecommunications industry right from inception and help buid an ecosystem for dynamic growth.Passionate and hands on Marketing specialist with rounded skill set.Considers himself as a specialist in start up operations and takiing it to growth phase. With deep knowledge of Distribution channels, Brand and Product Mangement and Technology for Telecommuncations , Contact centre and Devices.
Anurag Gour
Digital Marketing Strategy Lead, Microsoft Corporation India
A marketing professional who&rsquot;s built his career with digital marketing at the core. Social, Mobile, Search, Display, Analytics, Instrumentation and measurement, Buying, Planinng, agency management are areas of competence. Fascinated by the confluence of marketing, media and technology to drive customer journey on the path of business benefit. The career graph reveals a successful track record of organizing, leading, managing teams and agencies.Competent in managing projects, information, human resources and finances to deliver business success
Samir Datar
Head – Client Servicing & Strategy Planning, LG Ad
Samir has always been someone who has bucked the trend. Stayed away from becoming a Doctor or Engineer. Refused to go for Civil Services interview because he was caught by the bug of advertising. Understanding human behaviour has been a passion for him, apart from his passion for reading pulp fiction, movies and music. He also likes to believe that India missed out on a great cricketer too because he was too lazy to spend time and effort in practice. His advertising career spans a range of product categories from tractors to cooking oil and everything in between. At some of the nation’s biggest organizations like iB&W, JWT, Cheil Communication, Bilcare, Acme Telepower and now GIIR communication, he has worked on building great brands. Maggi Noodles, Maggi Ketchup, ESPN-Star Sports, Nature Fresh and Samsung to name a few. Samir is an avid blogger because he believes that blogging allows him to speak his mind and he doesn’t have to worry about ruffling feathers with his perspective on all things related to advertising, marketing and politics. In his role as Head of Client Servicing & Strategy Planning, he is currently in the process of building the Indian operations of GIIR by developing systems and processes that lead to insightful and effective communication for brands.
Anurag Sharma
Deputy General Manager, Reebok India
With over 13 years’ experience in retail industry ; Anurag is currently a Deputy General Manager – Reebok a wholly owned subsidiary of the $ 4 billion Reebok International based out of Massachusetts, USA and now a part of the Adidas Group. After finishing his early schooling from Spring Dales School – Lucknow; Anurag graduated from Delhi University in the year 1995. After his post graduation from the National Institute of Fashion Technology, New Delhi in the year 1998; Anurag started his career at ITC. In the year 1999 Anurag joined Arvind Brands for the operations of the denim wear brand “Lee” in the country. His stint in Reebok has been a little over 11 years and during these years he has worked in various roles .He started his career as an Assistant Product Manager for a Golfing Brand - Greg Norman .He moved on in the role of a Product Manager for the lifestyle brand - Rockport in the year 2003. It was his passion and the drive to excel that enabled him to become the Deputy General Manager of the brand in 2010. He is a great athlete and is a regular to the Reebok gym. He has run the Delhi half Marathon fives times in a row. He has done extensive international travel to U.S, Europe and Far East.
Alok Sud
Vice President,Marketing Services (Petroleum Division), Reliance Industries
A Master of Business Administration (MBA) with 31 years of experience in Company Owned Retail Networks & Traditional Distribution Channels. Expertise gathered in areas of Sales & Marketing, Advertising & Sales Promotion, Business Development, Budgetary Control, Training & Development, Staff Administration, Grievance Redressal, Logistics and Key Account Management (Institutional Sales). Presently working with Reliance Industries Limited, as Vice President – Marketing Services with additional responsibility for developing international business in North Western Europe. Cross-functional experience in different geographies. Have worked at managing the start-up of a retail distribution network and the health of an operational Petroleum Retail network. Skilled at managing a business with 100% adherence to company policies. Over the years have developed excellent Analytical, Communication, Interpersonal and Negotiation skills. Seeking challenging opportunities in heading a Sales & Marketing / Business Development team in a progressive organisation.
Sanjeev Thukral
Head of Telecom & Media business, Head of Testing Service and Off-shore Director, Steria India
Sanjeev has 19 years of experience in providing strategic and growth leadership in uniquely challenging situations. Heis an accomplished senior-level executive with a successful track record in providing business development and strategic growth leadership in IT & BPO Services industry. He&rsquot;s a visionary with creative and positive attitude and has steadfast commitment to excellence. He has expertise in managing organizational change in an international environment to achieve maximum results. He has an entrepreneurial leadership style with highly effective planning, organizational, and communication skills as well as a solutions-oriented approach to problem-solving, demonstrates very high level of integrity and ethical behavior.
Amit Sharma
Vice President , Max New York Life Insurance
Amit has over 12 years of experience in the field of marketing. In his current role he has been instrumental in creating and managing Max New York Life igenius programme, a parent-child nurture program for all round development of children. Facebook is one of the key igenius initiative which has more than 1lac parents as part of igenius facebook community.
Manoj Chandra
VP - Marketing and Customer Service, Bata India
Manoj Chandra heads the Marketing & Customer Services function with Bata India Ltd, the largest retailer of footwear in India. At Bata, Manoj is responsible for the complete Marketing and Customer Service operations, directly impacting Brand Development and retaining Bata as the leading brand in its geographical market. Manoj is a senior marketing professional with over 20 years of experience and has previously worked with some of the biggest brands, in various industries such as FMCG, Consumer Durables, Retail, Advertising and Supply Chain.
Manoj Chandrasekharan
Marketing Director, Measurement and control solutions, GE Energy
Senior executive with proven leadership skills and successful record in multinational business management environment.With vast experience in quick turnaround of start up business situations into healthy successes. Discipline, out of box thinking and persistence, combined with the ability to quickly understand the intricacies of the business and take decisive action are the attributes that he brings to the company.
Neeraj Sanan
Executive Vice President, MCCS: Star News, Star Ananda, Star Majha
Neeraj Sanan, 39 years is the head of marketing for three national broadcast channels; Star News, Star Ananda and Star Majha. Neeraj also heads MCCS’ Digital arm and it’s central creative cell. An avid marketer, Neeraj has more than 16 years marketing experience across product categories including FMCG (skin care, hair care, and confectionery), semi durables (paints) and services (broadcast, mobile). Prior to joining MCCS, Neeraj was the CMO at Web18, the mobile & internet arm of Network18. He has proved his acumen across some of the leading brands in the country such as Dabur, Wrigleys , Network18 and now MCCS. He is an Electronics & Communications engineer, and has completed his Post Graduation in Management from IIM, Bangalore
Dr.Alok Bharadwaj
Senior Vice President, Canon India
Mr. Alok Bharadwaj, Senior Vice President of Canon India, is responsible for sales, marketing, PR, Corporate Communications & business strategy of Canon. Alok joined Canon in 2001 and during the last 10 years assumed responsibilities of 9 Business Divisions. His strong belief on execution excellence has improved Canon&rsquot;s operational efficiency, speed and quality of performance in various marketing thrusts as well as its financial performance from a Rs 110 Cr revenues in 2001 to 1260 Cr in 2010. Under his leadership, Canon India recorded its best growth phase particularly record breaking growth of over 50% in 2010 & emerged No 1 in 4 product categories. Alok is an MBA from the Faculty of Management Studies, New Delhi and alumni of Executive Program of IMD Lausanne. Some of the forums where Alok is an active speaker are World Brand Congress, CII seminars, Asia Retail Congress, Indian Retail Forum, SKOCH Summit, INFOCOM, D&B event & CIO events
Sunder Madakshira
Vice President, SAP Labs
Sunder is Vice President - Marketing and Communication, SAP Labs India. His passion is generating and executing ideas which give disproportionate leverage in the market. For the past 16 years, he has worked and learnt from path-breakers and game changers in communication to customers, talent pool and other corporate stakeholders. His areas of focus at SAP are building Influencer Relations, PR, employee engagement and customer evangelism. He has held leadership roles in the sales and marketing functions for the last 16 years in Unilever, Infosys and Wipro before his current role. He has driven wide range of marketing functions - market research, traditional and new age advertising, competition intelligence, category management, talent branding, internal communications and marketing process administration. He has spoken at many industry and academic forum including at CII, NASSCOM, IIM Bangalore and IIM Calcutta on the topics of interest in Marketing. He holds a Post Graduate Diploma in Management from the T A Pai Management Institute, Manipal (TAPMI) and an Engineering Degree from the R V College of Engineering, Bangalore. He has finished top of his class throughout his academic career, winning the prestigious Agro Evo Gold Medal award to the Best Outgoing Student at TAPMI and a Gold medalist from Bangalore University. A keen carnatic music enthusiast, he is learning to play the Veena as a passionate hobby.
Mukund Mohan
CEO , Jivity
As CEO of Jivity he is responsible for the strategy, direction and vision for company.The company leverages social media to create customized merchandise experiences for brands. He sold BuzzGain (Do it Yourself PR software company) to Meltwater in Jan of 2010. A seasoned executive with experience at large companies including Cisco and Hewlett Packard. As an entrepreneur,he started off early and had successful exits with 3 companies before BuzzGain. With experience spanning over 15 years in direct sales, marketing and product management and alliances / partnership in software and Internet industries.His vertical expertise spans Financial Services (Insurance and Investment banking), Telecommunications and Retail.